Luxury Meets the Coast in Morro Bay
Just a scenic drive up the Pacific Coast Highway from Morro Bay, BMW of San Luis Obispo offers a first-class car buying experience in an equally stunning setting. Whether you’re a Morro Bay local or visiting from nearby coastal towns, you’ll find a curated selection of BMW models perfect for cruising through winding oceanfront roads or heading inland with comfort and performance.
Browse New BMWs
Exclusive BMW Offers for Morro Bay Drivers
Enjoy the sophistication of a BMW with savings tailored for the Central Coast. Our rotating specials are crafted with local drivers in mind—offering limited-time deals on everything from the eco-conscious i Series to the versatile X Series SUVs. Explore what’s available now and take advantage of BMW ownership at a greater value.
See Local Offers
Flexible Financing for Morro Bay Buyers
BMW of San Luis Obispo makes it easy for Morro Bay residents to drive away in the BMW they love. Our finance specialists work closely with top lenders to create custom lease and loan options for your unique needs. Start online or stop by to get personalized guidance that puts you in the driver's seat faster.
Explore Financing Options
Service You Can Trust—Just Minutes from Morro Bay
Your BMW deserves expert care, and our certified technicians deliver. From fast oil changes to detailed diagnostics and genuine OEM parts, we help Morro Bay drivers maintain peak performance. Our easy scheduling and convenient location make it simple to keep your vehicle in pristine condition, no matter your lifestyle.
Book a Service Appointment
Let’s Connect
Whether you're browsing from Morro Bay or ready to make your next BMW purchase, our team at BMW of San Luis Obispo is here for you. Contact us to learn more about our vehicles, schedule a test drive, or get expert advice. We're proud to serve drivers along the coast with professionalism, enthusiasm, and precision.